MARKETING AUTOMATION AND BUSINESS INTELLIGENCE
Create and execute data-driven campaigns across offline and online channels. Marketing automation technology from HCD empowers marketers to start a dialogue with a few million customers.
CENTRALIZATION OF DATA
Lack of systems integration is a common challenge faced by marketers today. Centralize data from a number of sources for a more comprehensive approach to campaign decisioning.
COMPLETE CUSTOMER PROFILES
Data centralization helps create a 360-degree view of your customers. Accurately segment audiences to provide each group with appropriate content for a significantly improved customer experience.
Attrition rates with your first year account holders can be as high as 40%. HCD can help you implement an automated digital onboarding program to accelerate engagement with new account holders.
SEARCH MARKETING AND LEAD GENERATION
Engage website visitors by offering locally and regionally targeted messaging. Drive highly qualified website traffic and convert more leads through integrated follow-up/nurture campaigns.